May 20, 2024
Dynamic CRM

What Are The Key Features Of Microsoft Dynamics CRM?

You might have heard a lot about Microsoft Dynamics CRM software as one of the better-known CRM solutions on the market. Microsoft Dynamics CRM is a cloud-based solution designed to help companies manage and build stronger and better relationships with their customers. with the help of Microsoft Dynamics CRM, you can obtain data-driven insights, which help you make better decisions on how to perform various crucial tasks within the organization. In this article, we are going to list all the important features, Microsoft Dynamics CRM solution offers.

Best Key Features of Microsoft Dynamics CRM

Microsoft Dynamics CRM is built for the age of modern business operations. It stands out as a cloud-focused enterprise resource planning tool, which means you get both ERP and CRM technology in one place. With the help of a Microsoft Dynamics CRM consultantusers can easily customise areas according to their requirements. Let’s look at some of the amazing features you can get with this solution. In addition to these features, Microsoft is continuously enhancing the features to make the product more user friendly within the budget.

MS Dynamic CRM offers cloud and on-Premise Hosting Options

Microsoft Dynamics CRM offers two deployment options: Microsoft Dynamics CRM Online and Microsoft Dynamics CRM on-premise. CRM online is a cloud-based hosting solution. The benefits for businesses include the ability to remotely access files in real-time and edit them. It manages your software updates automatically without the need to purchase the hardware and license. The CRM on-premise requires you to set your servers and applications to enable control over the data.  

Provides Better Customer Service

The module of customer service in Microsoft Dynamics CRM allows you to meet your clients on whatever device or channel they prefer. You can have easy access to data and intelligence, which enables you to deliver better customer service. Moreover, Microsoft Dynamics CRM provides its users with a full 360-degree customer view to improve sales outcomes.

Microsoft Dynamics CRM Enables you to Increase Collaboration

 The beneficial tool called office 365 groups right within the Microsoft Dynamics CRM allows you to leave a message for your team members working on the same task/ opportunity. You can ask for important information, relevant documents and reports you need within the system. You do not need to email your colleagues individually. Also, you can keep all your important notes within the groups, so you can easily find what you need.

Microsoft Dynamics CRM Allows you to Make Better Decisions

Sales and marketing is the most functional department of any organisation. Having Microsoft Dynamics CRM in the place provides your sales team with information about sales and customers. the information is displayed visually in charts and tables so you can easily understand and digest it. with the help of reports and insights, you can easily see what’s happening in the pipeline, which allows you to plan accordingly.

Microsoft Dynamics CRM Helps in Sales and Marketing

 Microsoft Dynamics CRM provides an easy to use interface and features rich modules for customer service, sales and marketing. With the help of this system, your sales team can easily access the software anytime from anywhere. Salesforce automation enhances the productivity of team members by shortening the sales lifecycle. The marketing automation module helps the users to build a list of potential customers and leads by creating marketing campaigns for the target audience. It allows the marketing team to target the audience, run campaigns, measure campaign results and develop follow-up marketing efforts.

Microsoft Dynamics CRM Allows you to Link your System to other Tools

 Another great benefit of using Microsoft Dynamics CRM in your office is that you can link your CRM with other tools, such as LinkedIn sales navigator to enhance your sales processes and identify leads. Your sales rep can easily find out the lead within the organisation without leaving the Dynamics CRM platform. It seamlessly integrates with all the major products by Microsoft, including Outlook, SharePoint and Office 365.

Microsoft Dynamics CRM helps you build a strong community

Microsoft system has an active application marketplace that helps you build your CRM into a solution that suits all your needs. the attractive point about MS Dynamics is that it has more than 5 million active users all the time to provide strong community support to Dynamics CRM customers with all the latest information on system updates.


These amazing features of Microsoft Dynamics CRM made it reliable for enterprises to streamline customer acquisition and support business processes. Microsoft Dynamics is a flexible as well as affordable solution to drive measurable and consistent improvements to meet all the needs of businesses. Hopefully, after reading all these features, you would be able to make a better decision about implementing Microsoft Dynamics CRM in your office.


William L. Padilla is a qualified content writer and content strategist from London, UK. Currently, he works for KATC. He has extensive experience of writing for different websites and was formerly employed in Bestway Software house. He envisions using his writing skills for the education of others.

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